Photography presentations are not meant only for professional photographers. People can use them to store a collection and make the memory more memorable. Photography presentation folders can be used to store samples, finalized images of a special event, or personal memories in an organized manner.
Furthermore, they can be used by professionals to make sure their brand has good representation. That’s right; photography presentation folders can be used as a marketing tool as well.
In many cases, the photography folders can be the gateway to new opportunities. However, if not taken seriously, they can become the reason for not getting a specific job. That is because photography folders are, in most cases, can make a lasting impression on the clients. Customers appreciate folders that can help them make a positive impression.
Customizing photography folders can help you create folders with added functionality. Suppose you are a brand looking to entice the customers with the added functionality. In that case, you should look into adding customization options known as add-ons that can help you do that.
For example, you can add extra pockets that can help the customers slide the business cards inside the pockets. Furthermore, they can keep discs with soft copies of the photographs and extra marketing materials.
Other customizations allow you to make interesting textural changes to the folders. Let’s go through the various customization one by one
Trendy Add-Ons For Photography Presentation Folders
Add-ons are additional features that can help you create photography presentation folders that can look enticing to the customers and hook them at first glance. These customization options can take many forms and offer textural changes on specific parts of the packaging.
The brands that focus on creatively incorporating the different designs in their packaging can create brand-exclusive designs. The advantage of creating brand-exclusive designs is that you can make folders that stand out from the sea of competitors.
The following add-ons can take them to the next level: photography packaging folders or black photo folders.
Let’s dive into the various add-ons that the customers greatly appreciate.
- Spot UV
- Custom Pockets or Card Inserts
- Hot Stamping or Foiling
This add-on can be ideal for companies looking for a little extra protection of their custom printed colors. It is similar to the UV coating. However, where the UV finishing coat covers the entire folders, this add-on creates a raised surface on specific parts.
This add-on is also known as the raised-ink technique. It gets this name from the effect it gives off. The effect of this add-on looks as though the colors on the folders are raised up. The application of this add-on is quite straightforward.
The manufacturer covers the folder with a thick, clear liquid. This liquid is cured or set using ultraviolet light. The result is a solid transparent surface; hence customers can view what is underneath the solid surface.
Custom Pockets or Card Inserts
As stated before, custom pockets can increase the functionality of the folders. Customers can choose to add custom pockets of different shapes and sizes. These pockets can serve as card inserts and help enhance the organization’s capabilities of the black photo packaging folders.
The manufacturer uses a precise die-cut machine to create cuts in the packaging. However, the clients should request the card inserts in the original template as it might become an issue after the folder has been manufactured.
Embossing and debossing are two sides of the same coin. These add-ons help create fantastic changes in the texture of the photography presentation folders. They do this by compressing the folders with the help of different metal dies.
A male and a female die are used to compress the folders on either side. The negative space between the die is captured on the folders. Furthermore, changing the location of the dies can affect the texture. Thus, manufacturers can produce a raised (embossed) or depressed (debossed) texture on the folders.
Embossing and debossing can be a wonderful base if you are looking to combine different add-ons simultaneously. One of the most popular add-on combinations is using embossing/debossing with hot stamping, which we will discuss next.
Hot Stamping or Foiling
Hot stamping or foiling is preferred by brands that want to highlight special parts on the packaging. This add-on can be ideal for highlighting letters and the edges of custom printed designs or the edges of the folders themselves.
This add-on works by covering the folder with a foil. The foil is attached with the application of heat and pressure. Furthermore, clients have the option of decorating the foil itself. Thus, they can further personalize their designs.
Some popular options for decorating the foils are using a matte, gloss, or holographic finish.
Another stupendous customization option that clients can avail themselves of is finishing coats.
Fantastic Finishing Coats For Photography Folders
Finishing coats are thin covering that covers the entirety of the custom folders. These coatings have radiant effects that can drastically alter the look of the folders. The beautiful effects can help brands make exceptional-looking photography folders.
Furthermore, the thin coatings provide a barrier between the atmospheric moisture and the folders. Thus, these coatings can help increase the protection of the custom prints on the folders somewhat.
The following are finishing coats that are popular amongst the customer base.
- Matte Finishing Coat
- Gloss Finishing Coat
- Varnish Finishing Coat
- Soft-Touch Finishing Coat
Matte Finishing Coat
The matte coating helps reduce the brightness of the colors and creates splendid-looking photography folders that look regal and pristine.
Gloss Finishing Coat
The gloss finishing can help increase the reflection of the light coming from the folders. Thus, the folders shine as the light skims off their surface.
Varnish Finishing Coat
If brands want the effect of matte and gloss, then they opt for the varnish finishing coat.
Soft-Touch Finishing Coat
The soft-touch finishing coat can be the ideal option if brands create custom photography presentation folders that pull the customers’ fingers into its soft and gentle exterior.
We have mentioned just some of the various customizations that can help you elevate your folders. No matter the style of the folders and no matter the size, I custom Folders can help you create substantially superior folders. Our state-of-the-art printing and manufacturing facilities are run by expert professionals who maximize the full potential of all sources. Furthermore, our designers can help compete for your designs without breaking a sweat. So what are you waiting for? Contact us now, and let’s begin making superb photography presentation folders.